My Marketing Plan

 

 

 

Objectives

  • Listen carefully to make sure YOUR objectives are understood
  • Explain the home selling process thoroughly
  • Discuss agency representation
  • Price your home correctly
  • Stage your home for sale
  • Implement a proven marketing plan
  • Make every effort to sell your home promptly
  • Generate and follow-up on leads
  • Communicate consistently, so you know what to expect
  • Network the entire broker population
  • Diligently track the closing process on the sale of your home

 

 

Marketing Program

Specific marketing activities to sell your home begin the moment you sign the Listing Agreement. From installing the "For Sale" sign to Internet marketing, I am constantly working to sell your home. My proven marketing plan is designed to expose your home to as many potential purchasers as possible - making them aware of the key selling features and benefits of YOUR home.

In order to receive top dollar, you need top exposure. I will provide you with that top exposure.  This includes:

·        An invaluable "Seller´s Guide" to give you and your home a distinct advantage

  • Listing your home on the Multiple Listing Service. All information regarding your home will immediately be available to all Realtors in Santa Cruz, Santa Clara, San Mateo, San Benito and Monterey Counties.
  • Provide world wide exposure by submitting your property to the top 6 Real Estate Web Sites along with my company website and my personal website complete with photos and text.
  • Print advertising in local magazines and newspapers 
  • Installation of a professional "For Sale" sign and flyer box.
  • A custom property profile flyer
  • Installation of a lock box. (a lock box can easily double the amount of showings your property receives).
  • Broker Open Houses ?other agents who work this area can stop by and preview your home for their clients
  • Office Tours - agents from my office stop by to preview your home
  •  "Just Listed" cards sent to neighbors and prospective purchasers (one of your neighbors may have a friend or relative that would like to live in the neighborhood).
  • Public Open House events ? exposing your home to potential buyers
  • Status reports
  • Verbal feedback provided from showings
  • Represent you upon the presentation of all contracts by a cooperating broker.

 

 Ask me about featuring your home on television!

 

Marketing real estate requires skill, knowledge, and hard work to obtain top dollar. By utilizing my experience and marketing resources, you will be assured of receiving the best possible price for your property.

 

As a full time professional, I study the market daily, keeping abreast of every variable that may influence the marketability of your property. Once an offer is made to purchase your property, I will work to negotiate the terms of the contract, establish the buyer´s qualifications, and monitor all details until the sale is closed.

 

When you entrust me with the responsibility of marketing your property, you can be assured the job will be done right!